OUT.LI.ER TV
Los Angeles | Est. 2018
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Kate Wolff: On The Future of Relationship Intelligence (RQ)

out.li.er tv | kate wolff

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Kate Wolff: On The Future of Relationship Intelligence (RQ)

Host, Georgii Speakman takes her conversation with Kate Wolff to live Insta Story to highlight her incredible thought leadership in all areas of relationship intelligence. Kate currently serves as the Senior Vice President of Client Services at relationship marketing agency, RQ. Kate truly embodies the RQ vision, implementing the “relationship quotient” for major brand clients including Pizza Hut, Google, YouTube and MINI USA, to help them tap into popular culture. Coming from a traditional advertising background, and having worked at agencies including Publicis Modem, DDB, TBWA\Chiat\Day and Omelet before joining RQ in 2016, Kate has a deep understanding of the advertising space and an ability to turn the traditional brand / agency / influencer relationship on its head. She believes that brands should view influencers as people again, rather than pay-to-play media, and that by considering offline, real-life connections, brands can tap into the power of authentic relationships and word of mouth marketing, which triumph over social following. Today, Kate is helping a wide range of clients create strong, authentic partnerships with people of impact that are built from mutual passion and shared goals, and that infiltrate the online and offline realm. Kate has worked in collaboration and partnership with multiple brands, which have included, but are not limited to: Microsoft, Pokémon, LINE Webtoon, Scandale Halle Berry (lingerie line), HBO, Bravo, Netflix, Showtime; Visa Global, HP Global, PayPal, LG, EA, POGO, Tourism Australia, Holland America, Pinkberry, Stand Up To Cancer, City of Hope, Bideawee (animal shelter), and Dell to name a few. @katewolff | Hosted by @georgiispeakman | Filmed via @outliercotv (Live Insta-Story) | Sound by @kaila.wav | Music by @cosmicuts | Edited by @notbad.ungood